IF YOU thought that men鈥檚 magazines serve up a diet of scantily clad women and tips on sexual performance because that鈥檚 all men are interested in, think again. According to a statement issued by the UK Guild of Health Writers, what men really want to read about is osteoporosis, breast cancer (which affects men too, the guild reminds its members) and body image.
To rectify the mismatch, the guild organised an event called 鈥淕etting inside men鈥檚 minds鈥� at which health journalists would be offered 鈥渆xpert opinion on the issues that men really want to read about and how to reach them鈥�. Sadly, and we feel sure our male readers are going to be very upset about this, it looks like these issues won鈥檛 be making the front pages any time soon. The event was cancelled due to a lack of interest from said health journalists, who presumably still labour under the delusion that men are only interested in one thing.
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AUSTRALIA鈥橲 Bureau of Meteorology clearly has a sound grasp of statistics. Melbourne鈥檚 newspaper The Age reported on 16 April that it had 鈥渃autiously predicted the drought-inducing El Ni帽o effect might be replaced by the wetter La Ni帽a鈥�. Maybe. 鈥淭here鈥檚 a 50-50 chance of exceeding average rainfall,鈥� said senior forecaster Terry Ryan. Absolutely. If 鈥渁verage鈥� means 鈥渕edian鈥�, definitely so.
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