ŠÓ°ÉŌ­““

The otherness of poor footwear

This week's Feedback reveals how to make self-destructing shoes, the importance of buying 4.49 cups, and why New ŠÓ°ÉŌ­““ can't count…

Energy field keeps flies off horses, possibly

THE warm summer weather in the UK has brought out the flies in droves, Sue Cunningham tells us. On the lookout for an effective fly repellent for her horses, she was intrigued to read about the from Hilton Herbs.

ā€œHilton Herbs is proud to announce the addition of Shoo!TAG to our range of all natural products. Shoo!TAG combines cutting-edge science and technology to produce a ā€˜green’ product that eliminates the use of toxic chemicals! Developed by two sisters from Texas who worked in the quantum biofeedback industry, the Shoo!Tag uses electromagnetic frequencies to create a protective barrier against pests such as flies, fleas, ticks, and mosquitoes. Simply attach the small piece of plastic to your horse’s mane or headcollar or your dog’s collar. The magnetic strip on the back of the tag works with the animal’s energy field to create a barrier effect that repels pests for up to four months.ā€

Much as she likes the idea of her horses having their own ā€œenergy fieldā€ that can repel pests, at Ā£24.99 per tag Sue thinks she’ll pass on this. We, meanwhile, are intrigued by the revelation that there is a quantum biofeedback industry in Texas. This, we assume, must be a spin-off of the Texas pink elephant industry.

ā€œLynton Challoner switched on his TV to see the message ā€œYesterday will return tomorrow at 7 amā€. He was relieved to discover that Yesterday is a UK TV history channelā€

Supermarket quantises plastic cups

HERE is one of the most bizarre examples of labelling we have come across. It was spotted and photographed by Andrea Sella in his local Sainsbury’s supermarket. The label was beside an item described as an ā€œAvent Magic Sportsterā€ and it announced the price of ā€œĀ£3.37ā€ in large, prominent figures. Under this was the explanation: ā€œĀ£15.13 per 4.49 itemā€.

So let’s get this straight. They’re telling us that if we buy 4.49 of this item it will cost us Ā£15.13. Isn’t that useful to know?

And what is the item that is being quantised in this extraordinary way? It is, Andrea assures us, a child’s plastic cup.

Shoes that are made of other materials

A COLLEAGUE recently had to limp home in bare feet. A nearly new pair of sports shoes had failed in dramatic fashion. The soles went rock hard, cracked and broke up, while the uppers went soft and disintegrated, and the linings fell apart.

What could they possibly have been made of? Fortunately of March 1994 obliges manufacturers to ā€œconvey information relating to… the composition… of the upper, the lining and the outer soleā€ in footwear. Fortunately, too, our colleague’s self-destruct Mission Impossible shoes were still so new that the maker’s labels were fresh and legible.

The soles, they declared, are made of ā€œOther materialsā€. The uppers are made of ā€œOther materialsā€. And the lining is made of ā€œOther materialsā€.

Our colleague is grateful to the EU for insisting on this disclosure of helpful information.

A supply of fists in case of need

TRAVELLING by rail through the west of England, Susan Cartwright says she was sufficiently bored to decide that the First Great Western passenger safety card might provide a few minutes’ diversion.

It did. The first instruction for opening the train doors in the event of an emergency read: ā€œStrike the emergency door release panel with a fist (located above the exterior door).ā€

This, Susan tells us, provided grounds for musing on (1) what proportion of the readers of the card would be unable to supply their own fists, and (2) where First Great Western acquired a supply of fists to place above each exterior door.

Susan goes on to speculate where and how the railway company got the fists but, being a bit squeamish, we don’t think we’ll go there with her.

Vegetables with the right frequency

WISHING to try to preserve his figure before submitting to the inevitabilities of time, Richard Steltner decided to get more information about the UK government’s campaign encouraging people to eat more fruit and vegetables. So he typed the campaign slogan ā€œ5 a dayā€ into a famous web search engine. Helpfully, it responded: ā€œ5 a day = 5.78703704 * 10-5 ³ó±š°ł³Ł³śā€.

Feedback screws up

FINALLY, after a comedy of cock-ups worthy of a Feedback item, we offer our heartfelt apologies to Stuart Greenwood, whose witty entry in our moon rock competition (18 July) we disqualified because it appeared to break our rule of a maximum of 75 characters per entry.

It now turns out that in the maelstrom that engulfed the New ŠÓ°ÉŌ­““ office as we tried to sort and judge 5500 competition entries, two little words somehow got added to Stuart’s entry, so that ā€œFor those at home watching in black and white… you’re not missing much!ā€ became ā€œFor those of you at homeā€¦ā€. Without those extra words Stuart’s entry would definitely have qualified and would have been one of the top entries we published. Stuart, we’re really sorry. Congratulations on your entirely valid entry.

More from New ŠÓ°ÉŌ­““

Explore the latest news, articles and features